Small-Medium Enterprise in the Philippines to have Wider and Easier Access to the Cloud for their Business
Microsoft Philippines and Directories Philippines Corporation team up to bring Office 365 with Greater Value and Efficiency for local SMEs
MANILA, Philippines, June 26, 2014. Driven by it’s commitment to provide the best tools to help transform Filipino Business, Microsoft Philippines has Partnered with Directories Philippines Corporation ( DPC ), which markets Yellow Pages ( YP ) online and offline products and services in the Philippines, to launch a program that will provide a small and medium enterprise ( SMEs ) with faster, easier, and more cost-effient access to Office 365.
The Partnership, which is also in line with DPC’s goal of implementing a digital business model that complements its print YP business, will provide Microsoft with opportunity to reach out to more SME’s in the countries.
“ The Market has change dramatically, projects that once took 18 months are now completed in 3 months or even less. This is most apparent with Cloud Technologies where pilots are easily provisioned in minutes. The demand of cloud-based solutions like Office 365 is steadily rising but we quickly realized the need to undergo a transformation in our existing channels if we are to cope with this level of demand. For Cloud providers like Microsoft to reach out to 800,000 SME’s in the country, new distribution strategies are needed, “ explained ; Karrie Ilagan, Microsoft Philippines General Manager.
Microsoft intent to accelerate transaction and expand its reach by building partnerships with non-traditional channel such as business associations ( e.g Chambers of Commerce ) and market-centric service providers ( such as DPC ) to name a few. Such a shift would see Microsoft broadening its scope beyond the typical technology-focused channels, and more toward business-focused channels to help them promote and sell technology to variety of market segments that may benefits from these new Cloud Technologies.
To implement this strategy, Microsoft has partnered with DPC ( a company already viewed as an aggregator of all things SME ) to help accelerate the promotion of Office 365 and other relevant cloud-based Microsoft Technologies to Small and Medium Enterprises across the country.
Founded in 1975, Microsoft ( Nasdaq “MSFT” ) is the worldwide leader in software, services, devices, and solutions that help and business realize their full potential.
Microsoft Philippines, the local subsidiary of Microsoft Corporation, has been constantly bringing innovations and making it’s technology available to Filipino businesses and individual since 1995. As a committed and trusted partner in nation-building, Microsoft Philippines has made its mission to fuel growth and healthy communities, as well as transform locally-based business and empower them to complete in the global economy.
Founded 1975, Microsoft ( Nasdaq “MSFT” ) is the worldwide leader in software, services, devices, and solutions that help people and businesses realize their full potentials.
About Directories Philippines
Directories Philippines Corporation ( DPC ), was incorporated in 1989 to assume the Yellow Pages ( YP ) business of the Philippines branch of GTE Directories of the United States. Since then, DPC has involved from being a directional advertising medium, based on selling YP ad space and listing in print directories, to a provider of customized marketing and business solutions for small and medium enterprises. DPC-YP today leverages of divers platforms-online, mobile, social media and print-and adjacent products and services to come up with the most relevant cost-effective solution for any enterprise aspiring to grow to the next level.
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